Become A CEO

Are you ready to lead a life-changing business with world-class support? Start your journey towards becoming a CEO of a Pennant-affiliated Home Health, Hospice, Home Care, or Senior Living company today.

Visionary Leaders

Meet A Pennant CEO

Local CEO’s are being appointed by their peers frequently at Pennant, and we love to celebrate each leader's transformational journey. What will be your story?

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Influence, Impact, Increase

The CEO Opportunity

Our CEO in training program is designed to help aspiring leaders gain the skills and experience they need to succeed at the highest levels here in Pennant.

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Pennant CEO’s are driven to help people, teams and operations reach their potential. They see opportunities for growth all around them and reach out to be an influence for good.

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Pennant CEO’s hold themselves to making a significant impact on the results that define their mission. They accept ownership of the operation that they inherit and urgently set out to outperform previous results and build a sustainable business.

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At Pennant, our CEO opportunity provides the tools and resources to grow both personally and professionally. This gives you an increase in your earning potential with competitive profit sharing and equity program.


What Is The CIT Program?

Our CEO development program is designed to provide aspiring leaders with the tools and resources they need to succeed in this demanding role. We offer a comprehensive training program that covers everything from leadership development to business strategy, finance, and operations. Our goal is to prepare our CEOs to be effective leaders who can drive growth, build strong teams, and create a culture of excellence.

Anti-Corporate Model

Local Leader Driven.
Service Center Supported.

We believe that healthcare is best administered by local leaders who take primary ownership of their team and results. We believe the best way to accomplish our mission of providing life-changing service is to empower local leaders to build an organization that will meet the needs of the community that they have the pleasure of serving.

The Pennant Service Center provides world-class accounting, accounts receivable, finance, legal, risk management, HR, managed care, training, IT to empower local leaders to meet the needs of those they serve, all while being supported with cutting-edge systems and resources.

Pennant's Success

The Path To CEO

As a world-class leadership company, our primary goal at Pennant is to recruit, develop, and appoint CEOs for each of our local operations. We believe that strong leadership is essential to the success of any organization, and we are committed to identifying and nurturing the best talent to lead our teams.

Next Level Care

Leaders In The Healthcare Industry

Our healthcare leaders are known for their innovative thinking, strategic vision, and exceptional results. They have led some of the most successful healthcare organizations in the world, and they bring a wealth of knowledge and experience to every discussion.


Pennant promotes the heart of its culture with the acronym CAPLICO. Our core values of customer second, accountability, passion for learning, love one another, intelligent risk taking, celebration, and ownership guide us in our decision-making and inspire us to be better people, in and out of work.

Customer Second

Prioritizing our employees' health & work-life balance allows them to provide life-changing services to our customers.


We hold ourselves to the highest standards of care and professionalism.

Passion For Learning

Ongoing training and innovation are a part of our DNA

Love One Another

We strive to treat each other as people whose interest matter as much as our own.

Intelligent Risk Taking

We trust your judgment. Be innovative. Be entrepreneurial.


We love to celebrate successes and make work fun.


We reward and support our employees who treat this company as if they owned it.

Join Our Mission Today

Become A
CEO With Pennant.

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Start The Process